⦁ Offer timed discounts to your customers to encourage them to visit your shop or website during IBW.
⦁ Organise taster workshops to introduce customers to the products you sell.
⦁ Provide free pattern downloads on your website to celebrate IBW or a link to the free downloads on our patterns page.
⦁ Invite local beading groups to your shop and provide free tea and biscuits or organise an event together at a local venue.
⦁ Hold a local beading competition to incorporate products from your shop/website.
⦁ Provide free goodie bags for the first 25/50 customers to visit your shop during IBW or to place their first online order.
⦁ Hold an exhibition of local beaders work or open a gallery on your website and encourage beaders to send you images of their work.
⦁ Hold a raffle and invite local beaders to the draw during IBW.
⦁ Invite an IBW Ambassador to your shop to provide a talk, demonstration or workshop or ask if they can provide a free download for your website.
⦁ Provide free walk-in beading sessions for beginners to encourage new customers.
⦁ Find out what’s happening in your local area during IBW and take a stall at your local craft fair or market.
⦁ Use the free artwork downloads on our Traders page to decorate your website or shop to create a party atmosphere.
⦁ Provide free packs of beads (with your business card) to your local beading group for them to use in their Bead Bombing activities.
